Практика на отправяне на подвеждащи или недоказани твърдения относно екологичните ползи на продукт, услуга или организация – независимо дали умишлено или неволно – която преувеличава или представя невярно реалното представяне в областта на устойчивото развитие.
A set of values and principles created to improve project management in complex and fast-changing environments. It promotes iteration, continuous feedback, and customer focus.
A communication approach that focuses on tailoring the message to meet the needs, interests, and expectations of the audience, ensuring greater engagement and effectiveness.
The quality of being genuine, transparent, and true to one’s values and identity. In leadership and speaking, authenticity enhances trust and connection with others.
A sequence of steps triggered automatically by software to replace manual tasks and improve efficiency.
A funding approach where the startup uses personal savings or initial revenues to operate, without external investors
A strategic template used to develop new business models and document existing ones.
denotes the movement of monetary resources within a business over a specified period and comprises cash inflows (receipts) and cash outflows (payments) arising from operating, investing, and financing activities.
An economic system designed to eliminate waste and keep resources in use at their highest value for as long as possible, through strategies such as reduce, reuse, repair, remanufacture and recycle, and by regenerating natural systems.
A visual interface that consolidates and displays data metrics to support real-time decision-making.
A short, persuasive summary of your startup, usually under 60 seconds, designed to spark interest in informal or time-limited settings.
The capacity to recognize, understand, manage, and influence one’s own emotions and the emotions of others. It includes self-awareness, self-regulation, motivation, empathy, and social skills.
The ability to understand and share the feelings and perspectives of others. Empathy is a key component of emotional intelligence and essential for effective leadership and communication.
A favorable set of circumstances for creating new products or businesses.
A funding model where an investor receives ownership shares in exchange for capital.
A framework of three interconnected criteria used by investors, businesses and regulators to assess the sustainability performance and ethical impact of an organisation.
Рамка, основана на три взаимосвързани измерения – екологични, социални и управленски аспекти, използвана от инвеститори, компании и регулаторни органи за оценка на устойчивото развитие и етичното представяне на организациите.
refers to the body of economic knowledge, analytical skills, and practical competencies that enable individuals to understand financial information and to make informed, rational, and effective decisions regarding the acquisition, use, and management of financial resources.
is an analytical approach used to evaluate a startup’s economic potential by constructing quantitative representations of its financial performance. It primarily involves forecasting revenues, costs, and cash flows through data analysis, assumptions, and performance indicators to support planning and decision-making.
The practice of making misleading or unsubstantiated claims about the environmental benefits of a product, service or company — whether intentional or accidental — in a way that overstates or misrepresents actual sustainability performance.
A storytelling framework that follows a character through a challenge, transformation, and resolution often used to structure startup narratives.
Quantitative metrics used to evaluate a startup’s performance, such as CAC or churn rate.
A methodology for developing businesses and products by shortening product development cycles.
Development platforms that allow users to create apps with little or no coding using drag-and-drop interfaces.
A basic version of a product built with minimal features to validate a business idea with real users.
The simplest version of a product that allows testing core assumptions with minimal resources
Information conveyed through body language, gestures, facial expressions, and tone of voice critical to building trust and engagement during a pitch.
A short presentation (usually in slides) used to communicate a startup’s value proposition, team, market, and funding needs to investors.
A visual presentation (typically 7–12 slides) used to communicate the core elements of a startup such as problem, solution, team, and market to investors or stakeholders.
A strategic shift (e.g. product, target market, business model) based on feedback or partial failure, aimed at finding a more viable path.
A dynamic list of all features, ideas, or fixes planned for the product. It is managed by the Product Owner and constantly updated based on customer value.
An approach to innovation that anticipates, reflects on and addresses the ethical, social and environmental implications of new products, services or technologies before they are deployed, rather than managing their consequences after the fact.
A role that guides the Agile team by facilitating processes, removing obstacles, and ensuring adherence to Scrum practices.
A form of performance anxiety characterized by fear or nervousness before or during public speaking, often caused by fear of judgment or failure.
structured managerial process that involves the systematic planning, forecasting, and allocation of a startup’s financial resources. It encompasses the formulation of financial objectives, the projection of expected revenues and expenditures, and the distribution of funds in order to support operational efficiency and strategic development.
is the continuous process of planning, monitoring, and regulating cash inflows and outflows within a startup in order to maintain liquidity, meet short-term obligations, and ensure financial sustainability.
A relative unit of measurement estimating the effort needed to complete a task or user story. It helps plan team capacity and is not tied to actual time.
A business accounting framework, coined by John Elkington, that extends financial reporting to include social (People) and environmental (Planet) performance alongside profit, measuring success across all three dimensions equally.
The distinct value a company promises to deliver to its customers.
A clear explanation of the unique value your product or service delivers to its target audience, answering the question: “Why should anyone care?”
Икономическа система, насочена към предотвратяване на образуването на отпадъци и поддържане на ресурсите в употреба с максимална стойност за възможно най-дълъг период чрез стратегии като намаляване, повторна употреба, поправка, повторно производство и рециклиране, както и чрез възстановяване на природните системи.
Подход към разработването на иновации, при който още преди внедряването на нови продукти, услуги или технологии се предвиждат, анализират и отчитат техните етични, социални и екологични последици, вместо да се управляват едва след възникването им.
Концепция за оценка на бизнес представянето, разработена от John Elkington, която разширява традиционното финансово отчитане, като наред с печалбата включва и социалните (Хора) и екологичните (Планета) резултати. Успехът се измерва едновременно и равностойно по трите измерения.